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Although I have been reading about Simplicity sewing machines for a little while now, I was never able to get my hands on one for review. Nor was I aware of their origin. As it turns out, Simplicity sewing machines, named for the popular sewing pattern brand that most beginners seek out, are now owned by Brother.

In case you weren’t aware, Brother also recently acquired Baby Lock sewing machines as well. The company that has for years been known for its office supplies has embarked upon a campaign to greatly expand its home sewing repertoire.

With the addition of the affordable Simplicity brand, Brother is in a position to give mass retailers like Walmart, Sears, Target, and Kmart a bit of competition. The difference, however, is that Simplicity machines perform better than the low-end Singers and yes – even Brother sewing machines that are customarily sold at these big-name stores.

The Simplicity line of sewing machines is affordable.  The most costly machine in the entire line costs about $500.
Yet Simplicity sewing machines – at least the ones I have reviewed so far – perform very much like far more costly sewing machines.  Of course, as with all of the other new sewing machines and sergers I review, the machines I write about are still in the store and in tip-top condition.

With this in mind, I will say that the stitch quality, handling, and user-friendliness of the Simplicity sewing machines I reviewed are superlative.
This is great news for sewing enthusiasts on a tight budget who want to buy a cheap computerized sewing machine that works well.

Don’t expect to get hundreds of different stitch options or full-color interactive touch screens on a Simplicity sewing machine.  What you get is a good computerized sewing machine that performs well at an affordable price. One more thing to take into consideration… buying a sewing machine at Sears, Walmart, Target, or Kmart means you are taking it home in a sealed carton without ever touching it before you get it home.

Since Simplicity machines are available for sale in stores that specialize in sewing machines, you will be able to get a demonstration and probably even try one out for yourself before making a final decision to add it to your sewing room.

simplicity sewing machines

There are only a few Simplicity models available. I’ll be posting reviews of Simplicity sewing machines here on Sewing Insight shortly and will be posting more as they are released. So, please check back regularly.

In the meantime, you can get a look at them by visiting the Brother website. Isn’t it wonderful to know that there’s another reliable sewing machine brand out there?  And since they are connected with the popular pattern company, select Simplicity models come with a free pattern.  One even comes with a free wedding gown pattern!
The really good news is that with the Brother reputation behind it, I think we can expect some great things from Simplicity sewing machines for many years to come.

Happy Stitching.

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    ALL SIMPLICITY SEWING MACHINE REVIEWS


    Simplicity SB 7900E
    Reviews

    Simplicity SB 7900E Review (2023 Update)

    When it comes to embroidery only machines, the Simplicity SB 7900E from Brother is hands down one of the most user-friendly, economical choices you can make. It is a personal embroidery machine that brings machine embroidery to the home sewing room. Although it is slower than many other home embroidery machines, the on board and downloadable design options along with the capability to upload embroidery designs from your computer make this a viable option to the larger more costly embroidery machines on the market. The drawbacks are few… only two in my opinion. For starters, the embroidery field is only 5” x 7”… a minor challenge unless you expect to create a lot of really big designs. The other drawback is the maximum speed of 650 stitches per minute. Large intricate designs will take nearly twice as long as larger, faster, more costly sewing and embroidery machines. If you are happy with your sewing machine, but want to add machine embroidery to your sewing room skills, this machine is an excellent option for the novice as well as the seasoned home sewer.

    Simplicity SB 700T Review (2023 Update)
    Reviews

    Simplicity SB 700T Review (2023 Update)

    When anyone who sews hears the word Simplicity, they instantly think patterns. The big news in the sewing world is that Brother recently bought the Simplicity sewing machine line. Now, not only does Simplicity stand for great patterns, it also stands for great sewing machines as well. The Simplicity sewing machine brand is now synonymous with the same quality and workmanship home sewers have become accustomed to expecting from Brother. The Simplicity SB 700T certainly upholds that reputation. It is an affordable, user friendly, computerized sewing machine that renders 70 perfect decorative and utility stitches.



    If you are an advanced sewist, have a look at our best sewing machines, best sewing books and best sewing magazines posts and if you are looking to get a mechanicalheavy duty, quilting or industrial sewing machine, have a look at some of our great articles. If you are a beginner sewist, review our best sewing books for beginners, best sewing machines for beginners and best sewing machines under $200 to get started.

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    Happy Stitching.


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    5 Comments

    1. I own a Simplicity sewing machine that my mom purchased for me around 1987, at Hancock Fabrics. Singer was not in our price range at that time. It still works. It is almost 30 years old! It has never been serviced. I have moved many times and it was injured but not destroyed. I know the movers dropped it because a piece of metal was broken from the base. I rely on it.

      1. Sonja –

        Thank you for visiting Sewing Insight and thank you for bringing this up. I will check with my sources. The information I have is that Tacony DISTRIBUTES Baby Lock and manufacturers some models but that Brother bought the Baby Lock name and makes most of the machines in their factory. This is why so many Brother and Baby Lock sewing, embroidery and quilting machines look alike – especially the higher end machines.

        Happy Stitching.